Creating Subaccounts
How to create a subaccount
- Log in to your parent account.
- Open Account Settings (gear icon, top right) and click the Sub Accounts tab.
- Click Add Sub Account.
- Enter the subaccount name and contact details.
- Click Save.
The subaccount appears immediately in the subaccount switcher in the left sidebar.
Switching into a subaccount
- Use the subaccount switcher in the left sidebar.
- Select the subaccount from the list.
- The dashboard reloads scoped to that subaccount.
All work done after switching (creating lists, sending mail, configuring webhooks) is scoped to the selected subaccount.
Tips & best practices
- Create the subaccount before starting any client work so all assets are isolated from the start.
- Set up Branding Builder inside each subaccount before creating any Image Templates.
- Use a consistent naming convention (e.g., "ClientName - Region") to keep the switcher easy to scan.