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Notecards

What it is​

A Notecard is a 5.5x8.5-inch folded greeting card mailed with a real postage stamp. It is thanks.io's most personal-looking format. The front displays your design; the inside carries your handwritten-style message rendered by thanks.io's proprietary digital handwriting engine.

Unlike postcards and letters, Notecards use a real postage stamp rather than a metered imprint, and the recipient's address is printed on the envelope in a handwriting font - both details that make the piece feel like personal mail, not a mass marketing piece. The envelope color cannot be modified.

Format and orientation​

Notecards are landscape-oriented when folded: the front panel and inside message panel each measure approximately 5.5 × 4.25 inches. There is no portrait orientation option.

The front carries your creative's front design. The inside carries its handwritten-style message. To make one, go to Creatives → New creative and choose Notecard, or pick Notecard on the first step of Send Mail.

Centering your message​

By default, the handwritten-style text starts at the top left of the message panel. To visually center shorter messages, add a few blank lines before your text in the message editor to shift it down on the card. The preview next to the editor shows where it lands.

When to use it​

  • Post-meeting or post-purchase thank-you notes to individual clients
  • VIP customer appreciation touches where the higher per-piece investment is justified
  • High-value relationship moments: anniversaries, milestones, referral acknowledgments
  • Real estate agents following up with buyers, sellers, or past clients

Notecards are not typically used for high-volume campaigns because the per-piece cost is higher than postcards. They are most effective for curated, targeted sends where the premium feel translates to a stronger relationship.

Tips & best practices​

  • Keep the message short and personal. Two to four handwritten-style sentences typically outperform a wall of text. Check my message scores your copy and suggests a stronger version.
  • Use a warm, conversational tone - recipients expect this format to feel personal.
  • Add a QR code linking to a personalized landing page or calendar booking link.
  • %FIRST_NAME% at minimum. A Notecard that opens with the recipient's name performs significantly better than one that begins with "Hello."
  • Use First Class postage - delivery timing is more predictable, which matters for relationship-timed sends.

Limits & gotchas​

  • Notecards are higher cost per piece than postcards. See thanks.io/pricing.
  • Including additional inserts (such as business cards or other physical items) inside a Notecard is not supported at this time.