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QR Codes - FAQs

How do I add a QR code to my mailer?​

QR codes can be configured in three ways:

  • On a creative - In Creatives, open the creative and go to its message step. In the QR code section, enter your destination in QR code destination (optional), or click Use default for the thanks.io default landing page. Every send of that creative carries the code.
  • In Send Mail - the Message step has the same QR code section for a single send.
  • API - Pass your QR destination URL as qrcode_url in the API request when sending programmatically. It can be added even when you send a creative by creative_id.

See Enabling QR Codes.

What happens when someone scans my QR code?​

The recipient is taken to your specified URL or the thanks.io default landing page, which tells them you'll be in touch and shows the contact details from your branding.

Can I track who scanned?​

Yes. Every scan is recorded with the recipient's details, the order, and the mailing list. View scans in Reports → Analytics (scan rates by creative, design, message, list, and campaign), on each order, and in the Global Scan List, and receive real-time email, text, or webhook notifications.

Can I use a custom URL?​

Yes. You can set any publicly accessible URL as the QR destination. Dynamic per-recipient URLs are also supported - the QR code encodes recipient-specific parameters so your landing page knows exactly who scanned.

What is the Global Scan List?​

The Global Scan List (also called All QR Scans) automatically adds every scanning recipient. Use it as a source for follow-up campaigns.

Can I move a recipient to a different list on scan?​

Yes. Move recipient to a list on scan automatically moves a scanning recipient to a list you specify, which can trigger a follow-up campaign automatically.

How do I remove the QR code from my mailers?​

When you use your Branding background, a QR code is automatically included on your mailers. To remove it, update or remove the background image that was added by Branding. You can do this from Branding in the sidebar, on the Branded designs tab, which holds your default backgrounds for each mailer size. To drop the background from just one creative, choose No background on its message step.

If you set a QR code destination on a creative's message, clear the QR code destination field to remove it.