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Campaign Preview & Analytics

Previewing a campaign​

Before enabling a campaign, always preview the automation:

  1. Go to Automated Campaigns in the left navigation.
  2. Expand the mailing list group that contains the automation.
  3. On the automation row, click Preview.
  4. thanks.io renders the mail piece using a recipient from the bound list (or a placeholder if the list is empty).
  5. Check: design, message, replacement variables, QR code placement, and address block.
  6. If anything looks wrong, click the edit (pencil) icon on the row to reopen the automation modal and adjust the templates.

Campaign analytics​

Each automation row in the Automated Campaigns list shows:

  • Trigger - the sending trigger type (e.g., monthly, birthday, days after added)
  • Schedule - trigger-specific timing (e.g., day count, holiday name)
  • Message Template and Image Template - the attached designs
  • Mail Piece - postcard size or mail type
  • Status - Active or Paused

For QR scan data, go to Analytics in the left navigation (under Reports). The Analytics page shows:

  • Top Scan Rates - breakdown by Image Template, Message Template, and Mailing List
  • Recent Scans - a live feed of recent QR scans with recipient name, address, and timestamp
  • All QR Scans - link to the full scan history across all campaigns